Being an independent retailer or opening in a Mall or a shopping center is quite a major decision to take. Which format brings the biggest flow of customers, who will in turn provide the highest amount of sales and revenue? a. What is the difference betw

Being an independent retailer or opening in a Mall or a shopping center is quite a major decision to take. Which format brings the biggest flow of customers, who will in turn provide the highest amount of sales and revenue?
a. What is the difference between both kinds of retailers? (7 Marks)
b. What are advantages and disadvantages of opening in a shopping center? Explain in details using external sources and personal experience.
The student should find at least 4 advantages and disadvantages. (20 Marks)
c. What Kind will you choose and why